Krone Villingendorf
Holistic brand relaunch for Gasthaus & Biergarten Krone Villingendorf: Modern hospitality web design, cohesive CI/CD development with oval seal logo, and premium printed menus for restaurant and beer garden.
The Challenge
Gasthaus Krone in Villingendorf is rooted in a rich heritage of traditional Swabian hospitality but required a contemporary brand refresh in 2020. The key challenge was uniting warm rustic coziness with modern culinary aesthetics while retaining beloved local clientele. The project demanded a flexible seasonal menu architecture, intuitive mobile accessibility for daily specials, and a frictionless digital reservation workflow.
The Solution
Crafted a distinctive corporate design featuring warm amber-yellow and deep charcoal accents, anchored by an iconic oval heritage seal. Designed and developed a responsive, imagery-driven culinary website showcasing signature dishes, weekly specials, and an easy mobile booking flow. Completed by premium print collateral including leather-bound menus, seasonal inserts, and beer garden signage.
The Result
Substantial increase in online reservations, over 60% mobile traffic share with zero friction, and an elevated, seamless brand presence spanning both physical restaurant touchpoints and digital channels.
